Santa Teresa international strategic alliance with Bacardi

MH
Written By MYRA Partners

Bacardi Limited entered into a strategic alliance with Santa Teresa, the oldest rum producer in Venezuela, for international distribution of its super premium rum.

  • Strategic advisory to the owner of Santa Teresa (fourth generation of the founding family), which retained distribution in its home country

  • Sector: spirits, rum

  • Founding Partners involved: Mariana Hariki

MYRA Partners
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