| Natalie Yeiwon Cheong
Founding Partner
Natalie brings to MYRA Partners over a decade of cross-border M&A and industry experience.
Prior to founding MYRA Partners, Natalie was a Managing Director at investment banking boutique Michel Dyens & Co. As a senior member of the firm’s Premium Branded Consumer Goods team, Natalie was responsible for originating and executing transactions in the beauty and luxury industries, with a particular focus on Asia.
Natalie brings industry experience based on her previous work at L’Oréal in the APAC Marketing Strategy team for the L’Oréal Paris brand. She also holds unique insights into post-acquisition integration based on her previous position at Dr.Jart+ where she took an active role in building the relationship between Dr.Jart+ and The Estée Lauder Companies, following The Estée Lauder Companies’ minority stake acquisition in Dr.Jart+.
Natalie holds a BA and an MS from Ewha Womans University in Life Sciences, Seoul, and attended finance courses at HEC Paris in France.
Nationality: South Korea
Has lived in: South Korea, France, US, UK
Currently based in: Paris